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Feb 25th
08:36 pm
Round-up: sneak peek at Hugo Boss, Baywatch, misc  
Hugo Boss

Tune in next week for the HUGO Man fragrance video with @zacefron #YourTimeIsNow #fragrance

Behind the scenes with @zacefron on the #YourTimeIsNow campaign, coming soon


SUMMER IS COMING.. THANK YOU Peoria, Arizona for the electric energy and excitement!

Since our little beach movie, #Baywatch has become one of the most anticipated of 2017, we have to test the movie to an very diverse audience of all colors, ages and gender to make sure the movie's on point and we deliver the fun.

We recruited hundreds of people for this one screening and the test results were incredible high and a massive success. Are "incredible high" movie test scores rare? No... your big blockbusters usually get them.. Star Wars, Fast & Furious, Pirates etc. We call these 4 Quadrant movies, where they appeal pretty much to every age, race and gender. But huge 4Quad test scores are VERY rare when it comes to RATED R comedies. We truly hit a sweet spot with all audiences. Very cool movie stuff coming out of Arizona. And not one dick joke was said. Ok, well maybe I said one. Got a huge laugh so it's worth it.

Can't wait for you to see the movie. Summer is coming.. #Baywatch MAY 26. (Thank You Arizona!)

Baywatch has been testing for some time and I think people will show up, Dwayne is very good at hyping and selling his movies and the studio is definitely putting in a lot of effort so they must sense some opportunity. But my personal expectations on quality are not high as there have also been reactions which he understandably would not write about, eg:

Also, Oscar Nuñez talks about Zac & Baywatch starting at ~43:32:

What's interesting in this is the hosts explain, the whole reason they bring him up is because Zac goes along doing good work then does something where you go, "wtf?". I think some of his wtf moments (eg one they mention, Dirty Grandpa) have a good reason to Zac (working w/ De Niro), even if maybe that reason really does not justify the damage it might do to his trajectory. But imo, he's still young and careers go up and down usually anyway so he'll end up ok but, yeah, I definitely have had many, "This is the best his agent could do?" moments.

Social Media

Use the arrows to click through all 10 pics in this post:


Charlie Day talks about being Zac's neighbor starting at ~3:33:

6 6 comments Comment
dewg: pic#126377485dewg on February 26th, 2017 05:30 pm (UTC)
A little bit random but last night I had a sexual dream with Zac Efron and Dave Franco
kleth on February 26th, 2017 08:04 pm (UTC)
You need to adjust your medications. Then you'll get sex dreams with just you and Zac.
dewgdewg on March 1st, 2017 03:16 am (UTC)
I don't think I should have these sexual dreams at all, it's hard to wake-up and face the real world
countessm3countessm3 on March 3rd, 2017 05:28 pm (UTC)
Ha ha. My dreams insist on being realistic. He'll be standing naked in front of me, all ready to go, and some girl will come by and take him. It's bad enough this stuff happens in real life, it ought not to happen when one is sleeping!

Still shipping Zac and Colton. Apparently there are others on the boat with me.
kleth on March 1st, 2017 02:44 pm (UTC)
Random Efron
On Monday night, NBC aired Neighbors against the Academy Awards.Good counter-programming?
countessm3countessm3 on March 3rd, 2017 05:39 pm (UTC)
I looked for signs of intelligent life on Jarvis Unchained's twitter, and found none, so I'll take his opinion with a grain of salt.

I think BW is going to be funny.