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Feb 9th
03:42 pm
'Lorax': Ted Featurette, New TV Spot, NEA Info, Premiere Info, and Posters  
All About Ted



New TV Spot: Guy and Girl




PREMIERE INFO!

WHERE:Universal Studios Hollywood

WHEN: Sunday, February 19, 2012

 
12:00 - Press Call Time
1:00 -   Celebrity Arrivals 
2:00 -   Screening Begins


NEA Read Across America Day Info

As announced by the NEA yesterday:
From the Truffula Trees to the Once-ler and the hoots of the Bar-ba-Loots, Dr. Seuss and the Lorax will lead the nation’s largest reading event in 2012. The 15th annual NEA’s Read Across America Day—the nationwide program that helps children discover the joy of reading—is expected to draw more than 45 million participants on Friday, March 2. 

This year the book “The Lorax” by Theodor Seuss Geisel, better known as Dr. Seuss, will take center stage with its message of the importance of preserving the environment. Global superstars Zac Efron, Taylor Swift, Betty White, Danny DeVito and Ed Helms lend their vocal talents to Dr. Seuss’ The Lorax from Universal Pictures and Illumination Entertainment and are all co-chairs of this year’s Read Across America, a first for the NEA program. Zac Efron will also serve as a celebrity guest reader at a national reading event at the New York Public Library on NEA’s Read Across America Day, March 2. The actors also recorded Read Across America PSAs encouraging people to pick up a book and read to a child.

I think this is so awesome!

NEA PSAs



NYC Poster and Bus Poster

From SirChandler:



From mikedillon:

 
 
Mood: busybusy
15 15 comments Comment
 
 
Miranda gives everyone a chancemirandagirll on February 9th, 2012 10:47 pm (UTC)
The All About Ted video is adorable. And the reading to kids thing sounds adorable. Hopefully we get pictures of that.
kleth on February 10th, 2012 03:39 pm (UTC)
Wow, I wonder how they'll handle crowd control. What a golden opportunity for all those moms to bring their little kids to the library and hit on the Zacster.
Sapphirasapphia on February 9th, 2012 11:39 pm (UTC)
The All About Ted video it's very funny :))
Bee: Zac - HSM3 press conferencejeezbee on February 9th, 2012 11:49 pm (UTC)
The Ted featurette is really cute. Zac's presentation is pretty stiff and boring tbh though. He can do much better than this.

Curious how big of a premiere they will turn this into... location & time surely indicates that Uni wants a big event.
It's Audrey not Aubreyaudrey_za on February 10th, 2012 02:02 am (UTC)
Zac's presentation is pretty stiff and boring tbh though. He can do much better than this.

IKR? At least humor me and pretend you're excited, lol.
redundancy is not elaborationthelightisdim on February 10th, 2012 12:13 am (UTC)
hm a premiere during daylight. I hope Zac won't bring those sunglasses that he was wearing at the 2010 ESPY's
Miranda gives everyone a chancemirandagirll on February 10th, 2012 12:28 am (UTC)
Those must be his favorite sunglasses since he still wears them (;
redundancy is not elaborationthelightisdim on February 10th, 2012 12:44 am (UTC)
lol this doesn't make me like them any better :(
Miranda gives everyone a chancemirandagirll on February 10th, 2012 01:03 am (UTC)
I realize that; I was just pointing that out.
It's Audrey not Aubreyaudrey_za on February 10th, 2012 02:01 am (UTC)
Find me that tree, Ted!
babytakemy_handbabytakemy_hand on February 10th, 2012 03:28 am (UTC)
teehee what a cute comment :)
The Writers Denmusewriter on February 10th, 2012 03:37 am (UTC)
Seriously Zac, be a little more excited about doing that "All About Ted" spot. I dare you.
kleth on February 10th, 2012 08:54 pm (UTC)
Don't blame the performer. Clearly, he didn't have a director who could bring out the full Zacyness.
countessm3countessm3 on February 11th, 2012 01:16 am (UTC)
Twigs and sprigs and bushes and trees.

How tall is your tree, Zac, how tall is your tree? Is it tall enough for my friends and me?

Okay, So I'm the perverted Dr. Seuss. There's a reason I don't write children's books...

Verdandihyperrrmouse on February 11th, 2012 08:24 pm (UTC)
The A.A.T. was so darn cute, and totally made me want to see the movie more, so it did it's job! I think subdued Zac is a bit like when people get "business voice," on the phone.